There’s More Than One Way to Make Money as a Creator (Let’s Talk TikTok LIVE)
You don’t have to chase algorithms or brand deals to earn. TikTok LIVE is opening up a whole new lane. Join us for a webinar to learn more.
For a long time, creators have been told there’s one path to making money online:
Post consistently.
Chase the algorithm.
Land brand deals.
Hope something sticks.
And while that can work, it’s certainly not the only way — and for a lot of moms, it’s not the most sustainable one.
Lately, I’ve been spending more time focused on creator-first monetization. Ways creators can earn directly from their audience, without waiting to be picked by a brand or stressing over reach and views.
That’s why I’m so excited about TikTok LIVE.
I’ve been watching mom creators use LIVE to build real connection with their audience — and get paid in real time for it. No affiliate links. No deliverables. No stress. Just showing up, engaging, and earning.
How Mom Creators Are Monetizing with TikTok LIVE
On Wednesday, Feb 4, I’m hosting a live webinar, in partnership with Merzia Cutlerywala of TikTok LIVE and Phil Ranta of Stealth Talent, all about how TikTok LIVE works and how mom creators are using it to generate income right now.
During the session, TikTok’s LIVE team will walk through:
How monetization on TikTok LIVE actually works
What TikTok is prioritizing for LIVE creators right now
Best practices for going live and keeping people engaged
We’ll also hear from Stealth Talent, who will introduce themselves, share how they support creators long-term, and walk through the private Skool community they host for TikTok LIVE creators.
And I’ll be sharing something I’m especially excited about: how moms in the Mom Creators Coalition can use TikTok LIVE as a strategy to find other local creators, build community, and grow something bigger than just their own platform.
LIVE isn’t just a monetization tool — it’s a community-building tool. It’s a powerful way to discover creators in your area or niche, start conversations, serve and educate, and create momentum around creator communities that can grow both online and offline.
The structure will be simple:
~30 minutes of presentation
~20 minutes of live Q&A, where you can ask TikTok your questions directly
This will be practical, real-world insight from the people closest to the platform.
Why This Matters (Especially for Moms)
What I love most about TikTok LIVE is that it opens up a different model of earning.
You don’t need a massive following.
You don’t need to post every day.
You don’t need to wait for a brand to say yes.
You can build income by showing up consistently, serving your audience, and creating genuine connection — on your terms.
If you’ve been feeling burned out by posting, frustrated by the algorithm, or just curious about other ways to earn as a creator, this webinar is for you.
It’s one more reminder that the creator economy is bigger than sponsored posts — and moms deserve access to all of it.
If you’re a mom creator looking for a new, engaging way to earn, I hope you’ll join us live.
(P.S. Can’t make it to the live webinar? Register anyway to receive the replay right to your inbox.)



